Stuart McBride, account executive

Having grown up in a journalistic family, I always thought that I’d end up working with the media in some way. I was first attracted to PR while studying political communication as part of my degree, which led to me investigating media management in more detail, and subsequently revealing to me how interesting and diverse the world of public relations really is! I haven’t looked back since.

In the year or so that I’ve been in PR, I’ve worked with a variety of clients from performing arts schools to energy companies and industry associations; at Thinc PR I work across the EAL, ECA and NET accounts. I enjoy getting my teeth into the issues faced by our clients and achieving the column inches that really makes a difference to them. I thrive on the rush I get when coverage comes in and am determined to generate it in droves!

To Thinc about: Stuart wants to be a Government spin doctor in the mould of Alistair Campbell. Tricia is attempting to make him see the error of his ways...